After 10 years of working with clients for their most special occasions, I realized that what these lovely humans really wanted was to recreate how they felt after having their makeup applied by a professional. But they didn't know basic makeup techniques.

So, as I began to teach how to apply eyeliner and how to cover dark under eye circles, another realization occurred: truly, beauty happens far below the skin. 

Electra Lane is a place where I give you the tools and experience gained over years of doing makeup so you can get that "girl walks into a room and everyone stares" feeling every day. 

By the way, hello, my name is Jessica, it's a pleasure to meet you! I'm a wife to Adam, caretaker to our beagles Clark and Kent, and a social media strategist with a degree in psychology and a Master's in strategic public relations. I've applied makeup from a very young age through dance, theater and pageants, but became a professional makeup artist in 2007 doing wedding and beauty makeup. I've also spent time selling luxury skincare and makeup (pro tip: if you want to be a makeup artist, start working at a makeup counter). 

My favorite band is Hanson (yes, as in MMMBop, but they've never stopped making music, have their own label, and continue to sell out world tours), and my drink of choice is a French 75. I have lived in 18 places (NYC my favorite, my current location of Old Town Alexandria, VA is second). I have one tattoo and have never seen an episode of The Simpsons. I had hip reconstruction after nearly 20 years of dancing. I love to bake, specifically my Grandmother-Approved Chocolate Chip Cookies, to read, to be outside, to travel, and most of all spend time with my husband and pups. 

Thank you for stopping by Electra Lane.