KISS
In high school, my freshman science teacher was also the varsity football coach. When it came to written reports, he had one rule: KISS, or Keep It Simple, Stupid. He meant it in good fun, and now as an adult I can also see that he didn't want to spend all of his free time grading papers. Makeup should, at least in my opinion, follow the same route. I always aim to get the most bang for my buck, which is an ever-evolving process as I continually learn not only about makeup in general, but also my personal preferences. Right now, that means a streamlined routine that brings out my eyes, that I can apply in 10-15 minutes, and that lasts all day with minimal to no touching up.
This is the finished product, and to see how I achieved it click HERE: